Job summary

Design Portfolio or link to Online Portfolio is highly desirable. Our Marketing team is a small stellar group of individuals that assist managers in marketing, branding, and promotion. They evaluate the success of their programs by recognizing needs and expectations of customers. Our office is a fast-paced environment with projects that better the community. Work days and times will vary. APPLICATIONS WILL BE PULLED ON THURSDAYS AT 8:00A.M.

Major duties

Responsible for implementing and overseeing 354 FSS content/social media program strategy. Under the direct supervision of the Supervisory Marketing Director, within guidelines, develops FSS strategy and implements tactical plans including building traffic, inciting engagement and growing community social media involvement and tracking and reporting metrics. Responsible for creating, editing, publishing, administering, and removing social media content. Must be mobile and may be subject to irregular duty hours for event coverage after hours and weekends to offer media support/live streaming to our social media platforms. Prepares video presentations to promote FSS events and activities. Maintains social media content including, but not limited to; Facebook, Instagram, Twitter & Mobile Application. Tracks user analytics for each social media platform. Continuously explores, recommends, uses, and optimizes communication methods and technologies to engage with customers and to maximize the squadron's branding, products, and services. Identifies relevant new strategies and technology to increase customer engagement and to create online brand exposure. Makes use of a variety of artistic techniques through video/design software for digital media. Administers surveys, focus groups, collects data, tabulates responses, and assists the Marketing Director in analyzing results. Makes recommendations to the Marketing Director on program modifications and enhancements. Assists the Marketing Director in developing communication strategies to determine the most effective and efficient method of reaching the target market. Assists in the distribution of publicity materials to all activities. Ability to work in a fast-changing environment where you must be flexible and learn quickly. Performs all other duties as assigned If interested in applying for this position you may preview the online application: https://apply.usastaffing.gov/ViewQuestionnaire/12612556

Qualification

Who May Apply: Open to everyone. Applicants will be categorized by preference(s) and/or priority consideration eligibilities. An applicant's eligibility will be determined based on eligibility claimed in the questionnaire and proof of eligibility MUST be provided with application by the closing date, 12/15/2024 Business Based Action, Military Spouse Preference, Outside Applicant Veteran, and Transition Hiring Preference In order to qualify, you must meet the experience requirements described below. Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student; social). You will receive credit for all qualifying experience, including volunteer experience. Your resume must clearly describe your relevant experience; if the position allows for qualifying based on education, your transcripts will be required as part of your application. Qualifying Experience: Must have experience or education which demonstrates skills in multi-channel marketing and social media management. Working knowledge of design/publishing software such as Adobe Illustrator, Adobe Photoshop, and/or Premiere Pro or similar required. Active practitioner of social media and networking platforms (Facebook, Instagram, YouTube, etc.) and their respective participants. Must possess a broad understanding of social media trends/technologies and research/analytic tools. Must be creative, detail oriented, and accomplish multiple tasks within deadlines. Must be able to produce media without grammatical errors and have the ability to take well composed quality photographs/video with a digital camera.

Education

Some federal jobs allow you to substitute your education for the required experience in order to qualify. This position does not allow for education substitution. FOREIGN EDUCATION: Education completed in foreign colleges or universities may be used to meet the requirements. You must show proof the education credentials have been deemed to be at least equivalent to that gained in conventional U.S. education program. It is your responsibility to provide such evidence when applying.

Evaluations

Your resume and supporting document will be evaluated against the qualifications of the position. Once the announcement has closed, a review of your application package (resume, supporting documents, and responses to the questionnaire) will be used to determine whether you meet the qualification requirements listed on this announcement. If you are minimally qualified, your resume and supporting documentation will be compared against your responses to the assessment questionnaire to determine your level of experience. If, after reviewing your resume and/or supporting documentation, a determination has been made that you have inflated your responses to meet the position's qualifications and/or experience, you may lose consideration for this position. Please follow all instructions carefully when applying, errors or omissions may affect your eligibility. You should list any relevant performance appraisals and incentive awards in your resume as that information may be taken into consideration during the selection process. If selected, you may be required to provide supporting documentation. To better expedite the hiring process, we recommend including full contact information (name, address, phone number, email, etc.,) for professional and personal references on your resume.