Job summary

This position is located in the Morale, Welfare and Recreation (MWR), Marketing Department, of the Naval Air Station, Key West, Florida. Incumbent assists the Marketing/Sponsorship Director with the design and implementation of an all-encompassing marketing program for the MWR Department. Assists in identifying, establishing and maintaining communication needs and developing informational materials that inform appropriate agencies of the policies, services; and activities of the MWR Department.

Major duties

Management Assistant (55%) Incumbent assists the Marketing/Sponsorship Director with the design and implementation of an all-encompassing marketing program for the MWR Department. Specifically: - Assist with all editorial staff work for production of MWR publicity and marketing publications. Assist with the solicitation of the MWR Division Heads and branch managers for informational input for all publications. Ensures the timely development, layout, writing, editing, proofing, printing and distribution all MWR publications and advertisements - Assist with the overseeing, as well as the production of marketing campaigns from inception to completion. This includes the study and determination of the local marketing base and resources to use within the base. Development of a marketing strategy based on Navy and local MWR regulations, leisure needs results, in-house generated marketing results, along with branch managers needs. - Assist with the production of graphic art services to MWR facilities, such as but not limited to, flyers, posters, signs, banners, print media, photography and in some cases video promotional vehicles which will be used to promote the department. - Assists with the coordination and marketing control for the overall design of an ongoing Indoctrination system that includes on-site briefing to military personnel reporting to the component and tenant commands supported by the NAS Key West composite recreation fund. -Promotes the wide range of MWR activities for authorized patrons and guests. - Recommends promotional ideas, marketing strategies and distribution plans. - Serves on committees to ascertain needs, solicit feedback, and introduce ideas. Graphic/Interactive Designer (45%) Incumbent is responsible for designing, implementing and maintaining web sites and other social interactive application sites for MWR/CYP programs that pushes the MWR mission and markets NAS Jax as a "customer-driven" organization. Specifically: - Collaborates with Marketing Director and Department Managers to ensure that the content is current, accurate, audience friendly and of high quality. - Creates art, graphics, photographs graphics and other multimedia files as necessary for integration on websites and other online/social interactive sites. - Finds and tells the story around a given idea, event or program. Writes copy suited for web browsing yet conveys enough information to interest and inform the customer. - Update, revise, or remove internet content in a timely manner. - Implements the MWR electronic publishing for dissemination of information using email, websites, social net-working sites and new technologies as available. - Manages a response system for web-generated e-mail, phone calls, and regular mail, ensuring that responses are timely and that they reflect well on the Department. - Maintains social-networking email listings to compose and send timely, informative messages to MWR's target audience. - Stays current with latest graphic design programs, user interface and web technology trends. - Ensures integrity of communications by keeping informed on legislation and DOD policies that affect internet and web site content. - Other related duties as may be assigned by management.

Qualification

In order to qualify for this position, your resume must provide sufficient experience and/or education, knowledge, skills, and abilities, to perform the duties of the specific position for which you are being considered. Your resume is the key means we have for evaluating your skills, knowledge, and abilities, as they relate to this position. Therefore, we encourage you to be clear and specific when describing your experience. All non-government positions identified on your resume must include complete address and to and from dates. Government positions must include pay plan, series, grade, to and from dates and address of the agency/organization. Specialized experience directly related to the duties described above. Qualifying experience must have been equivalent to the next lower level in the normal line of progression. Specialized experience must demonstrate the following: Knowledge of the organization, functions and operation of · the station, higher echelon commands and their relationship to other federal activities and private industry. Knowledge of a variety of principles, concepts and techniques of marketing, sales, writing, layout and photography.Knowledge of all forms of printed matter promotional vehicles. These include but are not limited to the designing of flyers, posters, banners, newsletters etc. Knowledge of administrative support functions to include the use of a personal computer, standard Microsoft Office (Word, Excel, Outlook, PowerPoint, and Access) software programs is required. Knowledge of graphic design, desktop publishing, and web design software. In-depth knowledge of software that runs on the Internet, including, but not limited to search engines, counters, guest books, browsers, databases, plug-ins, and applets. Ability to communicate effectively, both orally and in writing. Must possess the skills needed to write grammatically correct articles and publications. Ability to draft sponsorship solicitation letters, packages, proposals and presentations. Must possess the passion for learning and staying current with latest web/graphic software, user interface and web technology trends. Ability to quickly grasp communication objectives, to summarize them and to develop an appropriate interactive media plan. Ability to develop and produce graphic presentations and appropriate publication designs. Be self-motivated, able to prioritize, adapt to changes, work on several projects at once and meet critical deadlines. You will receive credit for all qualifying experience, including volunteer and part time experience. You must clearly identify the duties and responsibilities in each position held and the total number of hours per week. Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., professional, philanthropic, religious, spiritual, community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. As part of the application process, you must complete and submit an occupational questionnaire and your RESUME MUST SUPPORT AND VALIDATE YOUR ANSWERS or you may be removed from consideration. ONLY THE MOST HIGHLY QUALIFIED CANDIDATES WILL BE REFERRED. IF MANAGEMENT DOES NOT WISH TO SELECT A HIGHLY QUALIFIED CANDIDATE, THEY MAY REQUEST A REFERRAL LIST INCLUDING WELL OR QUALIFIED APPLICANTS. Please follow all instructions carefully. Errors or omissions may affect your rating and/or appointment eligibility. PLEASE READ THIS VACANCY ANNOUNCEMENT IN ITS ENTIRETY TO ENSURE ALL REQUIREMENTS ARE ADDRESSED IN YOUR APPLICATION PACKAGE. RELOCATION AUTHORIZED NO Payment of Permanent Change of Station (PCS) is authorized, based on a determination that a PCS move is not in the Government interest KEY REQUIREMENTS/CONDITIONS OF EMPLOYMENT You must be a US Citizen. Males must be registered or exempt from Selective Service. https://www.sss.gov/register/ Selectee must be determined suitable for federal employment. Selectee may be required to successfully complete a probationary period. Selectee is required to participate in the direct deposit pay program. Social Security Card is required. Satisfactorily complete an employment verification (E-VERIFY) check. A favorable background is a requirement of this position. Failure to obtain and maintain a favorable background may result in the withdrawal of the position offer or removal. NOTE: Applicants have the ability to perform an E-Verify Self Check to confirm employment eligibility at http://www.uscis.gov/mye-verify/self-check. Although a Self-Check is not mandatory, it can be a useful tool for applicants to find out if there is a problem with their employment eligibility records and resolve any issues before taking a job.

Education

Minimum Qualifications: Two+ years of related experience in multimedia and web design or four year degree in a related field. Experience that demonstrates knowledge and application of web site design, graphic arts, social networking and other visual media.

Evaluations

Your experience is subject to evaluation and verification against the information in your resume. The numeric rating you receive is a self-assessment only and is based on your responses to the questionnaire. Do not overstate or understate your level of experience and capability. If a determination is made that you rated yourself higher than is supported by your resume, or if your resume lacks sufficient information, you will be rated accordingly or may be considered ineligible. All resumes will be reviewed to determine if they meet the hiring eligibility and qualification requirements listed in this announcement, and will be rated based on the information provided in the resume to determine the level of knowledge, skill, and ability, related to the job requirements. Using the qualifications of the position, a predetermined rating criterion of knowledge, skills, and abilities will be used for each resume. Best qualified applicants will be referred to the hiring manager. The selecting official may choose to conduct interviews.