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Supervisory Marketing Specialist

Full Time
$88,621 – $115,213 Per Year
Closing on Jan 07, 2026

Location:
Georgia, Robins AFB
Requires Relocation:
Yes
Start Date:
30/12/2025
End Date:
07/01/2026
Offering Type:
Permanent
Hiring Paths:
Career transition (CTAP, ICTAP, RPL) Family of overseas employees Federal employees - Competitive service Internal to an agency - appears on USAJOBS Military spouses
Service Type:
Competitive
Travel Percentage:
Occasional travel

About Headquarters, Air Force Reserve Command

The mission of the United States Air Force is: To fly, fight, and win … Airpower anytime, anywhere. To achieve that mission, the Air Force has a vision of Global Vigilance, Global Reach and Global Power. That vision orbits around three core competencies: Developing Airmen, Technology-to-Warfighting and Integrating Operations. Core competencies and distinctive capabilities are based on a shared commitment to three core values — integrity first, service before self, and excellence in all we do. THIS IS AN AIR RESERVE TECHNICIAN OFFICER POSITION. This is an Air Reserve Technician (ART) Officer position located at HQ AF RESERVE CM with the military rank of Colonel/O-6, AFSC: 012M4Y. For questions concerning military eligibility please contact the Air Force Reserve Qualification Center at 1-800-257-1212. Who May Apply:: 30 Percent or More Disabled Veterans AF DCIPS Interchange AF Internal Employee DoD Transfer (Excluding Air Force) EO 12721 Certain Former Overseas Employees EO 13473 Appointment of Certain Military Spouses Former Federal Employees (Reinstatement) Interagency Career Transition Assistance Plan Land Management Employee Military Spouse Preference Non-AF DCIPS Interchange Non-Appropriated Fund Non-DoD Transfer Other (Interchange Agreements) PPP DoD Retained Grade Preference Eligible Veterans Employment Opportunities Act

Job summary

Click on "Learn more about this agency" button below to view Eligibilities being considered and other IMPORTANT information. The primary purpose of this position is to serve as a first level supervisor, providing planning, directing, organizing, and exercising control over nonsupervisory employees assigned to Marketing and Advertising branch of the 367th Recruiting Group.

Major duties

Plans, organizes, and directs the activities of 367 RCG, ensuring that Marketing and Advertising branch complies with legal and regulatory requirements and meets customer needs. Exercises supervisory personnel management responsibilities. Represents the unit with a variety of installation and functional area organizations. Project manager for the design, development, testing, and implementation of marketing and survey research and analyzes and interprets research data.

Qualification

Experience requirements are described in the Office of Personnel Management (OPM) Qualification Standards for General Schedule Positions, Administration and Management Positions . Due to the use of 120-day rosters, this period of experience may be completed within 120 days of the closing date of this announcement. SPECIALIZED EXPERIENCE: Applicants must have at least one year (52 weeks) of specialized experience at the next lower grade GS-11, or equivalent in other pay systems. Examples of specialized experience includes which includes knowledge of marketing research theories, principles, and techniques, technical proficiency in the use of publishing software/hardware, ability to conduct, analyze, and interpret surveys, interviews, and focus groups, ability to create target-specific promotional programs, special events, and media, and knowledge of statistical analysis software and programming languages. NOTE: Due to the use of 120-day rosters, this period of experience may be completed within 120 days of the closing date of this announcement. FEDERAL TIME-IN-GRADE (TIG) REQUIREMENT FOR GENERAL SCHEDULE (GS) POSITIONS: Merit promotion applicants must meet applicable time-in-­grade requirements to be considered eligible. One year at the GS-11 level is required to meet the time-in-grade requirements for the GS-12 level. TIG applies if you are in a current GS position or held a GS position within the previous 52 weeks. KNOWLEDGE, SKILLS AND ABILITIES (KSAs): Your qualifications will be evaluated on the basis of your level of knowledge, skills, abilities and/or competencies in the following areas: 1. Knowledge of, and ability to apply, analytical processes and investigative techniques for conducting studies and detailed analyses of various functions and processes. Recent experience working with DoD activities highly desirable. 2. Knowledge of safety and security regulations, practices, and procedures. 3. Ability to plan, organize, and direct the functions and staff of a small to medium sized organization. 4. Skill to communicate effectively, both orally and in writing, to justify, defend, present, and/or advise on a broad. theory (probability and nonprobability, questionnaires and research - design, and inferential statistics) and trend - analysis. Recent experience working with DoD activities highly desirable. 6. Knowledge of, and technical proficiency in marketing methodology and application, e.g., color separations, color processing, design techniques, sizing (photos, printing, etc.). Ability to input data from a keyboard (qualified typist not required). 7. Knowledge of, and ability to apply, attitude and opinion research methodologies, including but not limited to, paper and pencil mail surveys, one-on-one interviews, focus groups, telephone interviews. -Ability to conduct, analyze and interpret focus groups. 8. Knowledge of, and ability to integrate and apply, design automation products such as desktop publishing, word processing, graphic and automation processes 9. Skill in analyzing targeted customer needs and desires and determining the most effective marketing techniques to reach those clients. 10. Ability to conceptualize and create target-specific promotional programs, special events and media that meet customer needs and management constraints and guidelines. Recent experience working with Air Force activities highly desirable. 11. Ability to establish budgetary parameters and control expenses within prescribed guidelines. 12. Ability to develop and present, from concept to presentation, a variety of training formats, e.g., lecture, on-the job, computer self-paced, and accompanying training aids. 13. Ability to develop Statements of Work (SOW). 14. Knowledge of, and ability to develop and apply policies, practices and procedures for developing, awarding and managing a contract. Experience with Air Force contracts highly desirable. PART-TIME OR UNPAID EXPERIENCE: Credit will be given for appropriate unpaid and or part-time work. You must clearly identify the duties and responsibilities in each position held and the total number of hours per week. VOLUNTEER WORK EXPERIENCE: Refers to paid and unpaid experience, including volunteer work done through National Service Programs (i.e., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student and social). Volunteer work helps build critical competencies, knowledge and skills that can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.

Education

IF USING EDUCATION TO QUALIFY: If position has a positive degree requirement or education forms the basis for qualifications, you MUST submit transcripts with the application. Official transcripts are not required at the time of application; however, if position has a positive degree requirement, qualifying based on education alone or in combination with experience, transcripts must be verified prior to appointment. An accrediting institution recognized by the U.S. Department of Education must accredit education. Click here to check accreditation. FOREIGN EDUCATION: Education completed in foreign colleges or universities may be used to meet the requirements. You must show proof the education credentials have been deemed to be at least equivalent to that gained in conventional U.S. education program. It is your responsibility to provide such evidence when applying.

Evaluations

Your application package (resume, supporting documents, and responses to the questionnaire) will be used to determine your eligibility, qualifications, and quality ranking for this position. Please follow all instructions carefully. Errors or omissions may affect your rating or consideration for employment. The resume/documents you submit must support your responses to the online questionnaire. If your application contradicts or does not support your questionnaire responses, you will receive a rating of "not qualified" or "insufficient information" and you will not receive further consideration for this job. For additional information on what to include in your resume, click here. APPRAISALS/AWARDS: Hiring Managers use objective methods and consider previous performance appraisals and awards in the selection process. Current Federal Civilian employees should list any relevant performance related rating and/or awards in your resume. Applicants who disqualify themselves will not be evaluated further.